This interactive sales tool was primarily created for use in a trade show booth for display on a wide-aspect plasma display. It will also be used by the company’s sales team to present the product to potential buyers.

Interactive, real-time 3d, similar to that used in 3d games, was used to deliver this project on a tight schedule. In fact, real-time graphics were preferred to pre-rendered graphics so that last minute changes could be performed in time for the expo.

A fly-through, or virtual tour, gave the user the freedom to move about the product, viewing it from any angle.

Animation was employed to show off the products features.

User-selectable features treated the viewer with an overview of the selected feature, complete with camera animated transitions.

Posted Jun 30, 2006 | Filed under: Interface, 3d-design